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IIM Kozhikode presents the first-of-its-kind, Chief Product & AI-Driven Strategy Officer Programme in India, designed to equip product leaders with the strategic foresight, innovation mindset, and AI-driven capabilities to join the league of the top 1% of product growth leaders. The programme blends product leadership, product finance, advanced analytics, and product-led growth strategies with a strong focus on AI-first product thinking and AI-driven decision making. Participants will learn how to: Drive vision-led strategies and innovation, unlock growth with design and 10X thinking, scale digital platforms and ecosystems, harness AI tools and product analytics, lead teams and embed product-led culture. Global exposure is enhanced through an online certificate course from Kellogg Executive Education: AI Strategies for Business Transformation.

Key features of the IIMK CPAIO Programme
Gain IIM Kozhikode Executive Alumni Status
Live online lectures by IIMK Faculty (8.5 months)

One certificate course from Kellogg Executive Education (8 weeks)
3-day immersion at the
IIM Kozhikode campus
Masterclasses from practicing CPOs
Capstone project guided by IIMK faculty
Hands-on business simulations on product strategy and leadership at change management
Hands-on learning with real-life case studies, quizzes, and assignments
Insights into AI-driven product growth, AI-first product thinking and more
AI Strategies for Business Transformation certificate from Kellogg Executive Education is a immersive program that offers you a multi-dimensional learning experience. It includes:

Live Faculty Session
Engage in select live session/s with a globally recognized AI practitioner and consultant

Peer Learning
Connect with cohort peers to exchange your ideas and gain new perspectives

Cutting-Edge Curriculum
Leverage a curriculum that seamlessly integrates gen AI and agentic AI insights into core modules

Case Studies
Analyze case studies from diverse industries to gain strategic and practical insights into various functions

Real-World Industry Examples
Examine industry cases to bridge the gap between theoretical concepts and their practical applications.

Frameworks and Principles
Explore sustainable practical frameworks and principles designed to drive gen AI strategy across functions and industries

Capstone Project
Create a strategy that serves as a roadmap to implement AI initiatives

Weekly Office Hours
Interact with a dedicated program leader to align your program journey with learning goals.

Inclusive Learning
Accelerate your career with a program designed for everyone, no prerequisites or technical expertise required
Note: The programme highlights are subject to change as per programme requirements by Kellogg Executive Education without prior notice

Note: Participants will get to interact with global peers from Kellogg Executive Education's modules during office hours.
Product Leaders who want to infuse cutting-edge practices and AI insights into product strategy, propelling them to drive significant business impact.
New and Emerging CPOs in the age of AI interested in attaining a strategic and functional outlook on launching customer-centric products and shaping the future of product innovation.
Product-led Growth Founders and Consultants looking to master product-led business growth, build differentiated products, and boost profitability through AI/Gen AI.
Eligibility: Graduate (10+2+3) or Diploma holders (Only 10+2+3) from a recognised University with minimum 8 years of work experience (after graduation) as on 23 June 2026.
Product Strategy, Principles, and Vision
Growth Mindset & Growth Strategies
Ideation & Design Thinking around New Products
Financial Analysis for Chief Product Managers
Product Finance Planning & Performance Controls
Product Life Cycle Management
Prioritisation and Collaboration
Rapid Prototyping Strategies for Digital Products/Services
Agile Project Management & Tools
Accelerating Product Roadmap Execution
Foundations of AI in Product Context (NLP, CV, LLMs, RAG)
AI-First vs AI-Enabled vs AI-Augmented Product Approaches
AI-Integrated Product Lifecycle Management (Data, Models, Retraining models, Data dependencies, Feedback Loop)
Leading Guardrails of AI-Driven Products
Product Portfolio Management (Make/Buy/Partner Decisions)
Advanced Product Analytics
Product and Digital Marketing Using AI tools
AI-Powered Marketing Communications and Channel Growth
Go-To-Market Strategies in the Age of AI
AI-Driven Segmentation, Targeting, and Positioning
Customer, Market, and Competitor Intelligence with AI tools
Cloud and DevOps for Product Leaders
AI-led Digital Platforms and Product Ecosystems
Growth Strategy and Challenges for Transitioning Product Growth Leaders
Working with Partners, Agencies and External Stakeholders
Ethics and Conflict Management, IPR & Legal Issues
Developing Product Management Talent
Communication, Influence, and Negotiation with C-Suite Cross-functionally
Execution Excellence, Control & Challenges
Mindful Leadership
Business Simulation – Product
Business Simulation – Leadership at Change Management
Note:
- The modules and topics are indicative and subject to change at the discretion of programme coordinators.
-The in-campus modules are subject to the conditions/ unavoidable circumstances that prevail at the given point in time. In case the current situation maintains the status quo, suitable alternatives that can replace the in-campus modules will be made available via live online sessions.
The AI Strategies for Business Transformation program adopts a holistic approach to harnessing the full spectrum of AI technologies for unlocking business value. Each module combines interactive discussions, engaging try-it activities and practical assignments to ensure participants can seamlessly translate knowledge into impactful, actionable strategies.
Articulate the evolution of AI from traditional to generative for a specific use case.
Discuss the trade-offs of using prediction and creation models.
Develop a roadmap for an AI initiative business case using the AI Canvas framework.
Articulate where and how gen AI and agentic AI enhance customer experience across touchpoints.
Identify automation/AI use cases for internal marketing, sales, and customer support functions.
Apply the jobs-to-be-done (JTBD) framework to map AI and gen AI tools to the key deliverables for marketing, sales, and customer service.
Identify personal hesitations and limitations for using AI and machine learning tools for certain job functions.
Design a personalized customer engagement strategy using gen AI tools.
Analyze current use cases for AI-powered robotics and autonomous systems in improving efficiency.
Create a conceptual hypothesis based on data sources within a case analysis.
Identify focus points to further analyze a case analysis utilizing data exploration.
Explore the role of key data variables in determining the predictability of failure within a case analysis.
Apply gen AI to the Enerwind case study.
Explore how gen AI is automating HR, finance, and IT functions, from drafting contracts to managing payroll.
Identify HR functions that can be optimized by AI.
Utilize the JTBD framework to identify the pain points and future needs of HR functions.
Explore AI automation tools that can be used to optimize HR functions and pain points.
Develop a memo addressed to the chief HR officer that summarizes your identified functions and AI recommendations.
Discuss how gen AI is being applied across key industries, including healthcare, retail, and financial services.
Discover how gen AI is reshaping product design, diagnostics, and personalized financial services.
Develop a vertical-specific AI strategy for a chosen industry.
Explore the ethical considerations and IP challenges in AI-generated content.
Analyze the examples showcasing how AI is revolutionizing creative industries by co-creating with humans in media & entertainment, fashion, and advertising.
Create a gen AI-powered product story for a brand.
Recognize the principles and best practices for AI governance to ensure responsible use.
Explore how organizations are moving toward zero-touch enterprise models.
Apply AI CMM to an organization of your choice.
Understand the broader societal impact of AI, including labor markets, policy, and ethics.
Explore how businesses can leverage AI for social good while addressing the challenges it brings.
Discuss the future of work in an AI-powered world, including the role of human-AI collaboration.
Create an AI strategy memo addressed to the CEO of your chosen organization using the program’s strategies and frameworks.
Note: modules are subject to change as per program requirements by Kellogg Executive Education without prior notice.

Foster a strategic growth mindset and conceptualise innovative product strategies

Master product finance and performance control for efficient product-ops

Craft product strategies for prioritisation, digitalisation, and life cycle management

Enable cross-functional collaboration and drive portfolio efficiency through agile methodologies

Leverage digital and advanced product analytics for effective product marketing and positioning

Cultivate a culture of innovation and drive product growth through continuous innovation

Enhance leadership skills, influence stakeholders, and drive organisational change for product success

Gain a global perspective with an online certificate course from Kellogg Executive Education

Professor of Practice, Strategic Management, IIM Kozhikode
In a distinguished career spanning over 34 years, Dr. Kamal Kishore Sharma has made significant contributions to both the corporate and academic realms. His journey has taken ...

Associate Professor, Marketing Management, IIM Kozhikode
Professor Sreejesh brings a wealth of expertise to the Product Leadership MDP, with a strong focus on key research areas including marketing analytics, brand management, servi...

(Faculty – AI Strategies for Business Transformation) Associate Dean for Digital Innovation; McCormick Foundation Chair of Technology; Clinical Professor of Marketing; Director of the Center for Research in Technology and Innovation
Professor Sawhney is a globally-recognised scholar, teacher, consultant, and speaker in business innovation, modern marketing, and enterprise analytics. He has written seven m...
Product Strategy Simulation
Implement insights on product strategy nuances of development, R&D, positioning, pricing, etc.
Learn about financial statement analysis in a competitive context.
Collaborate cross-functionally and lead product success via customer centricity and innovation.
Leadership at Change Management Simulation
Learn to be a resilient leader, responding effectively to unforeseen challenges.
Test change strategies and build confidence without fear of real-world failure.
Develop crucial skills in mobilizing change support and overcoming resistance.

Foundations of AI in Product Context (NLP, LLMs, RAG)

AI-integrated Product Lifecycle Management

AI-First vs AI-Enabled vs AI-Augmented Product Approaches

Leading Guardrails of AI-Driven Products
Note: Listed above are the indicative session topics by industry experts. They are subject to change as per batch requirement.
Rapid advancements in AI require organisations to utilise frameworks and principles that stand the test of time while adapting to innovation. This programme offers sustainable methodologies designed to align with the dynamic nature of AI technologies.
Map enterprise-wide opportunities for GenAI and surface initiatives with the greatest potential for business impact.
Learn and apply the AI CMM to develop enterprise AI capabilities in a phased and systematic manner.
Learn the stages of the customer experience DNA framework:
Customer action: Discover, learn, evaluate, buy, engage and advocate
Organisation Action: Reach, acquire, convert, develop, retain and bond
Apply the seven-step approach to frame and communicate critical aspects of a GenAI initiative.
Understand the principles of responsible AI and how to govern AI projects to drive responsible and ethical outcomes.
The project in Kellogg Executive Education's certificate would provide an opportunity to gain practical expertise in building AI capabilities, ensuring ethical governance, and fostering cross-functional collaboration to drive success. It will empower you to deliver measurable outcomes, including revenue growth, enhanced customer satisfaction, and operational efficiency, and position your organization to thrive in an AI-driven future. For this project, you will, assume the role of a manager responsible for an AI project; you will craft a comprehensive "Memo to the CEO" that:
Synthesizes insights to create a list of JTBD and pain points, organized by department or function
Includes a data governance framework for the client that will form the foundation for the AI initiatives
Presents a business case for each high-value AI use case using the AI Canvas 2.0

Participants will be awarded a completion certificate from IIM Kozhikode on successfully completing all evaluation components and maintaining a minimum attendance of 75%. Participants who are unable to clear all evaluation components but have a minimum attendance of 75% shall be awarded a participation certificate.
We encourage you to attend all the live sessions and make the best out of these interactive learning experiences.
Note: The certificate shown above is for illustrative purposes only and may not be an exact prototype of the actual certificate. IIM Kozhikode reserves the right to change the certificate and specifications without notice

Note:
The certificate shown above is for illustrative purposes only and may not be an exact prototype of the actual certificate. Kellogg Executive Education reserves the right to change the certificate and specifications without notice.
On successful completion of the programme, participants will be eligible for the prestigious IIM Kozhikode Executive Alumni Status. These participants will subsequently receive the alumni registration details from IIM Kozhikode. The benefits include:
Eligible to receive Publications and Newsletters of IIMK periodically
Online access login details to Kasebook (Online Alumni Portal)
Issuance of Alumni Identity Card
Availing MDC/Guest Rooms at prevailing rates subject to availability
Note: The Executive Alumni benefits are subject to the discretion of IIM Kozhikode.
Programme Fee | Maximum Loan Amount Available | Tenure (months) | EMI |
|---|---|---|---|
INR 5,45,000 + GST | INR 6,10,945 | 48 | INR 18,635 |
Note:
The above EMI's are indicative. The EMI's offered by each of the loan providers might vary from the above figures, depending upon tenure and loan amount to be disbursed.
Other EMI tenures available (Months): Propelld: 6/12/18/24/30/36/42/48
The IIM Kozhikode Chief Product & AI-Driven Strategy Officer Programme, a one-of-a-kind CPO course, is designed for Graduate (10+2+3) or Diploma holders (Only 10+2+3) from a recognised university (UGC/AICTE/DEC/AIU/State Government/recognised international universities). Candidate should have a minimum of 8 years of experience as of the Programme start date.
This chief product officer course is designed for new/aspiring CPOs, CPAIOs, product leaders, product officers to equip them with a tactical and strategic guide to foster strategic thinking, customer empathy, effective communication and leadership abilities. Participants will learn how to lead with vision, break through a noisy market, and deliver customer-centric products.
The curriculum of this CPO Programme by IIM Kozhikode covers essential topics such as product strategy, product innovation, design thinking for new products, growth strategy, product marketing and more. It includes live online sessions, real-world case studies, a 3-day campus immersion, and sessions by industry experts, providing comprehensive training to enhance your operational leadership skills.
This course includes live online sessions conducted by IIM Kozhikode faculty, providing interactive and engaging learning experiences, which will provide a holistic CPO training. Additionally, there’ll be three-day campus immersion in which the participants will get a chance to interact with like-minded peers and CXOs.
The total fee for the IIM Kozhikode Chief Product & AI-Driven Strategy Officer Programme is INR 5,45,000 + GST.
Yes, flexible payment options are available, including installment plans to help manage the fee payment for this IIMK chief product officer course. Detailed information about these options can be obtained from the program advisors.
A chief product officer (CPO) or CPAIO is a corporate title referring to an executive who leads the entire product organization. Alternatively, the CPO is known as VP of product or head of product.
A CPO/CPAIO is responsible for the strategic product direction. Usually, it includes product vision, product innovation, product design, product development, project management, and product marketing. In many tech companies, this position also provides distribution, manufacturing, and procurement.
In a nutshell, a CPO/ CPAIO leads a product management (PM) team in building great products that deliver sustainable value to the business. From the early stages of developing a new product concept to beyond product launch, a CPO balances the needs and goals of both the product and the business.
This IIM CPAIO course is the first-of-its-kind cpo course as it provides a blend of live online learning from IIMK along with an online certificate course from Kellogg Executive Education. Participants will get to enrol in global cohorts of these Kellogg courses and learn from top global faculties.
Participants will be awarded a completion certificate from IIM Kozhikode on successfully completing all evaluation components including a capstone project and maintaining a minimum attendance of 75%. Participants who are unable to clear all evaluation components but have a minimum attendance of 75% shall be awarded a participation certificate. On successfully completing the modules of AI Strategies for Business Transformation, you are eligible to receive online certification from Kellogg Executive Education.
The IIMK CPAIO programme includes a 3-day campus immersion wherein participants can collaborate and network with like-minded peers and CXOs. The programme's delivery is live online during which the participants can interact with peers from their cohorts.
On successful completion of the programme, participants will be eligible for the prestigious IIM Kozhikode Executive Alumni Status. These participants will subsequently receive the alumni registration details from IIM Kozhikode.
This IIM Kozhikode CPO course features an online certificate course from Kellogg Executive Education. This course covers key topics such as AI, Business Transformation and more. This course will be delivered online via pre-recorded videos from faculty of Kellogg Executive Education. Participants will be able to gain a worldwide perspective through this course while networking with global cohorts.
Flexible payment options available.
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